International Merger Strategy between British Airways and Iberia: is it a positive strategic move for British Airways shareholders? Research Proposal
The purpose of the dissertation is to discuss the recent merger of the two airlines: British Airways and Iberia.
– was it good or bad from a financial perspective (share price and ratio analysis and interpretation)
-the way this merger affected shareholders
– in whose interest? shareholders or managers?
– arguments in favour or against the merger (British Airways)