WHAT CAN BRING POS MALAYSIA TO A NEW HEIGHT


            A post service located in Malaysia, Pos Malaysia Berhad, was transformed from government-owned to a business corporation sometime 1992. It was previously called the Malaysian Postal Services Department.


            It functions as a postal, printing, and transport services. It also serves as a payment agency for various financial transactions as remittances, insurance, and bills payments. It is exclusively offering mail services in its vast numbers of branches and post offices.


            PosLaju offers local and international courier services in its fifty courier centers. Customers can also avail of additional services  when availing of its courier offerings as web-based tracking, pick-up services, packaging solutions, and insurance packages.


            PosNiaga provides a variety of services that includes financial products and services, bills payments, and online services via its website PostMe.com.my. It has over a thousand outlets, offices and agents.


            PosMel provides postal services that are basic mail items, standard and non-standard.   It continuously innovate its offerings complementing market trends and needs. It also accommodates the corporate and retail clients.


            In line with the Malaysian government’s directive to Pos Malaysia to adjust the wages of Pos Malaysia’s postmen and clerks, and to level the salary structure with the salary structure of government employees, a new postal tariff was implemented July 2010. Since its establishment in 1992, this was the only time that Pos Malaysia increased its tariff despite inflation and  rising cost of fuel and operations. Hopefully, it will bring about increased productivity and a better service from Pos Malaysia employees.


            Pos Malaysia has decreased its centers for mail processing to less than ten centers from a previous twenty-nine by  merging its operations in three-years time. To enable this, Pos Malaysia has needed more equipments to improve and efficiently handle its  mail,


            Its purpose was to reduce shipment costs as fuel and maintenance, and the necessity of buying additional vehicles. This can be realized if processing centers will be consolidated in few but strategic areas.


            Generated savings of RM8 million on yearly costs of operations were actualized and its automation rate for mail handling rose to sixty-five percent from the earlier ten percent.  Today, Pos Malaysia can now process up to forty thousand mails per hour with three employee shifting schedules on a twenty-four daily operation. 


            Last year, it allied itself with UPS and introduced the PosLaju International Premium. It is an express delivery that services more than two hundred fifteen nations. Prior to this, Pos Malaysia also allied itself with Maybank to offer banking services at its more than four hundred offices nationwide.


            Pos Malaysia also launched their personalized stamp called SetemKu.  As is, whoever and whatever wants to honor and remember a special event may ask Pos Malaysia’s stamp gallery at the General Post Office to customize a choice personal digital photo on a stamp or a set of stamps on a thirty-five and sixty-five sen value with also a choice of base design. The stamps can also be collected  on the same day of order except for bulk orders of 200 pieces or more.


            In addition,  personalized stamps are also provided a space for personal messages and greetings.


            The Deputy Prime Minister of Malaysia, Tan Sri Muhyiddin Yassin has issued a directive to Pos Malaysia to communicate information regarding services sector and recommend proposals for consideration of the government. He also directed Pos Malaysia to develop its brand on an international level, and to  aim to  level itself on internationally known postal services as Deutsche Post, New Zealand Post, and the Swiss Post.  This can be achieved through performance and revenue enhancement, and applying the best operational practices of other industries particularly UPS, DHL, and FedEx.


            He also stressed that excellence in a competitive world brought about by an efficient management able to spot and recognize opportunities in the market will bring about resilience and further capacity in the organization.


 



Credit:ivythesis.typepad.com


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