The fast-food
industry emerged in its recognizable form in the late 1960s with the formation
of the Cafe de Coral chain offering low priced hot Chinese food. The strategy
was simple, organize the vendor system and move it indoors to well lit
comfortable Cafeteria type establishments with improved hygiene and standard
pricing. The Cafe de Coral chain was also the first to offer both traditional
Cantonese fare and western-inspired dishes such as chicken wings, ribs and Oval
tine drinks that had long been popular in the Colony with its British influence.
With the upturn in the economy in 1999 and 2000, the restaurant trade has gained
some momentum, helped by a growth in visitor arrivals in 2000. Hong Kong remains
one of the most densely packed countries in terms of restaurants with
approximately one restaurant for every 700 citizens.



 



Fast food and
organized catering is nothing new to Hong Kong. In fact the notion of organized
take-away food targeted at workers on their lunch hours is over a century old.
Since the 1960s thousands of independent vendors had supplied Hong Kong’s
workforce with food throughout the day. In the changing social, fast pace of
life, speed and convenience has traditionally been part of the consumer catering
industry. Chinese-stylefast food chains are product-oriented and
offer great variety.International fast food chains are expanding
through franchising;local fast-food companies are expanding through
private (family)ownership.




 


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