AUTOMOBILE INDUSTRIES
INTRODUCTION
The automobile industry is concerned with profits and competition; with consumer demands for styling, safety, and efficiency; and with labor relations and manufacturing efficiency (“,” 2008). About 250 million vehicles are in the United States. Around the world, there were about 806 million cars and light trucks on the road in 2007; they burn over 260 billion gallons of gasoline and diesel fuel yearly. The numbers are increasing rapidly, especially in China and India ( “” 2008). In 2008, with rapidly rising oil prices, industries such as the automotive industry, are experiencing a combination of pricing pressures from raw material costs and changes in consumer buying habits. The industry is also facing increasing external competition from the public transport sector, as consumers re-evaluate their private vehicle usage (“,” 2008).
Moreover, automobiles has enabled people to travel and transport goods farther and faster, and has opened wider market areas for business and commerce. The automotive industry has reduced the overall cost of transportation by using methods such as mass production (making several products at once, rather than one at a time), mass marketing (selling products nationally rather than locally), and globalization of production (assembling products with parts made worldwide). From 1886 to 1898, about 300 automobiles were built, but there was no real established industry. A century later, with automakers and auto buyers expanding globally, automaking became
the world’s largest manufacturing activity, with nearly 58 million new vehicles built each year worldwide.(“,” 2008).
RESEARCH QUESTIONS AND OBJECTIVES
Statement of the Problem
The problem to be investigated in this study is the economic importance of the automotive industry. It will explore the social impact it has brought worldwide and how it is affecting the world of commerce. It will also explain the foreign trade and the different automotive industries of each country.
The following sub-questions will be evaluated:
What pollution-control strategies each automotive industry are practicing?
What are the latest in automobile safety measures?
How does motor vehicle production affect the economy?
What are the standards of manufacturing efficiency in an automobile?
The objective of this study is to investigate the automobile industry and how it is affecting the one’s economy It will also assess and delve its different marketing strategies. It also aims to determine the different tools and applications a certain automobile company practices.
RESEARCH METHODOLOGY
This study will use the descriptive type of research. A descriptive research intends to present facts concerning the nature and status of a situation, as it exists at the time of the study and to describe present conditions, events or systems based on the impressions or reactions of the respondents of the research (1994). It is also concerned with relationships and practices that exist, beliefs and processes that are ongoing, effects that are being felt, or trends that are developing (1970).
In this study, primary and secondary research will be incorporated. Having both will thoroughly able to provide adequate discussion for the readers and will help them understand more about the automobile industry and the different variables that is involved with it. The primary data for the study will be represented by the survey results will be acquired from the respondents and interviews with some of the heads of an automobile company. On the other hand, the literature reviews to be presented in the second chapter of the study will represent the secondary data of the study.
The research will be presented in written form with the addition of data charts which will present the company’s data results. Pie charts and network charts will be used to illustrate some of the analyzed data. Bar and line graphs will also be used for a clearer view of the differences in the analyzed data.
REFERENCES
Credit:ivythesis.typepad.com
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